Who We Are
Your brand partner that feels like someone on the inside
King Creative is an independent branding studio founded in 2017 by Matt King, a designer and creative director who spent the early part of his career in publication design for newspapers and magazines, learning quickly that good creative work needs to be purposeful, not just polished.
The idea behind King Creative was simple: build a studio that behaves like a genuine partner on the inside rather than a supplier. One that asks the right questions, understands the business behind the brief, and produces work that actually makes an impact and makes your brand look as great as it truly is!
Nearly a decade later, that's still the idea. We've worked with local SMEs and global brands, sports organisations and public sector bodies, startups entering a market and established businesses rethinking their position within one.
Brands we're trusted by












How we work
We operate as a small studio with a big network. Matt leads every project, the relationship, the creative direction, the strategic thinking and brings in trusted specialist partners to fulfill the work. That means you get direct access to senior creative thinking on every project, with nothing lost in handovers or account management chains.
We take on a limited number of projects at any one time, so that means when we're working on our project, we are fully focused.
What we do and what we don't do:
We don't do logo-only projects. We don't do reactive, last-minute work for new clients. We don't produce design that isn't grounded in a proper understanding of the business behind it. What we do is build long-term relationships with businesses that are serious about their brand. We stay involved, give honest advice and measure success.
Get in touch
If that sounds like the kind of studio you want on your side, we'd love to hear from you.
We work best with established businesses entering a new phase of growth and wanting their brand to match the level they’re stepping into. This isn't one-off design, quick turnaround work, or execution without strategic involvement. If you value clarity, consistency, and doing the work properly rather than quickly, we’ll likely work well together.
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